OMEGA European Masters : Crans Montana ( part 2), spirit of OMEGA

Right after my visit to OMEGA’s headquarters in Biel, I walked across the street to explore the brand’s entire history. The signage of an old logo” Musee OMEGA” leads us back to 1848, where Brandt founded the company which would later take the name OMEGA. I began the tour at the Louis Brandt’s workbench which was covered with all types of work tools that were used in Brandt’s time. As you can feel the historical roots from his bench, which leads to the present OMEGA, how the first movement was created in the heart of the watch. Musee OMEGA takes watch lovers to OMEGA’s journey of watchmaking from: The heart of watches| Iconic watches; a man who keeps them running | Famous wrists, unparalleled precision| Olympian performance| OMEGA in space| Hello Dali| Watches that define a brand| OMEGA as film star |A collection that lives up to a legacy. The spirit of OMEGA’s history inspired my thoughts to not only create for the present, but to seek for innovation that can connect with our surroundings. Take an example of Olympic Games chronographs, photofinish cameras, starting pistols, fully-integrated timing systems and starting blocks for swimming and track. Talking about the Olympics, just before Rio 2016 I was lucky to visit the Olympic Museum.

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Abdruck nur gegen Honorar und Belegexemplar resp. Linkangabe bei Onlineverwendung. (c) Oliver Oettli Photography - www.oliveroettli.ch

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Abdruck nur gegen Honorar und Belegexemplar resp. Linkangabe bei Onlineverwendung. (c) Oliver Oettli Photography - www.oliveroettli.ch

Visiting the OMEGA Museum in Biel

Open Tuesday – Friday 10 a.m. – 6 p.m.; Saturday 11 a.m. – 5 p.m.; closed on Sundays and public holidays. Entrance is free of charge and guided visits are available in English, French, German and Mandarin Chinese

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