Only 3 more days till Christmas;) During Christmas time the window displays in shops and departments stores are always full of dreams. The VM team will try their best to display a magical fantasy to attract shoppers.
This year Printemps Paris has collaborated with Karl Lagerfeld for their Christmas special window display. Karl Lagerfeld and Maison CHANEL invites us to travel around the world.
In eleven windows, we are being toured around the world in 24 hours from LA, London, NY, Byzantium, Paris, Biarritz, Moscow, Venice, SH, Tokyo and Cap d’Antibes.
The 3D giant tableaux staging the symbols of each city is such a clever idea. Mixing it with Maison CHANEL iconic elements that brings viewers a step closer with the brand.
Only wish I was there to witness the grand opening!!!